Much of the success of the annual United Way community campaign can be attributed to the special efforts of the hundreds of campaign volunteers --- individuals who work with their co-workers to convey the United Way message creatively and effectively to fellow employees.

The Innovators Award program is a way to showcase these creative efforts, and share them with others.


2013 Innovators Award Recipient


Bergstrom held several all-employee meetings that covered first and second shifts at both Rockford facilities. Each employee was rewarded with a Bergstrom/United Way t-shirt with their pledge. Incentive drawings were held during the first two months of their campaign to encourage early participation. Another set of drawings were held during the annual Christmas party, which featured larger incentives such as a year-long reserved parking space and Visa gift cards valued up to $500.

As a result, Bergstrom increased campaign pledge totals by 37% and reported an employee participation rate of 67%.